
Writing for Developers and Consultants: Use of Language
Words matter. Grammar matters. How we use language affects how our audience perceives us. In school teachers and professors taught many of us formal – and strict – rules for writing. Those rules are useful to know, but my point is not that you need to follow them strictly. You need to control the language you use with intention, and create the impression you want your audience to have. When we write at work, we are a reflection of ourselves, our team, and our companies. We want all those things to look good to our clients, customers, leadership – our audience. That is not the same goal as learning all the rules of Strunk and White. It’s about choosing the right words and structures to meeting our audience’s expectations. ...